Ligne 'décevante' de vêtements de Madonna dit un styliste de célébrités.
NewsCore August 05, 2010 10:26AM
US.pop icon Madonna has designed a clothing line for young women - but although she is known as a music pioneer, experts said her talents as a designer left something to be desired.
Celebrity stylist and author of The Shopping Diet, Phillip Bloch, who predicted that the line would be commercially successful said he was left feeling slightly "underwhelmed" by the designs.
"The name of the line is fantastic and I think it will sell," said Bloch, who has dressed Hollywood glitterati Halle Berry, Mariah Carey and Sandra Bullock.
"There are some good pieces but it's a bit one-note. She did not give us what we thought we were going to get when the line was announced."
Bloch added that the line, which is available at Macy's this week, is cute casual wear, but does not have a uniquely Madonna feel.
"I thought we would see versions of some of her older iconic looks," he said. "I'm surprised Madonna's collection is not more Madonna. It's slightly reminiscent of her "Desperately Seeking Susan" years, but it is very middle of the road, which is interesting for someone who is known for constantly pushing the envelope."
The line, co-designed by the star's teen daughter Lourdes, features Gossip Girl star Taylor Momsen as the celebrity model. And with the target audience appearing to be teenagers, Bloch said the line was very age appropriate and not overly sexual in any way.
According to Bloch the target audience was a smart move, since most 30-somethings were past the point of "wanting to dress like Madonna in the "Material Girl" years."
Source: Adelaide Now.